How to read your customers minds better than Houdini

So we know to find needs and wants and to fill them. And we’ve all been told to do surveys or haunt forums to find out what these needs and wants are but what if we could read your customers minds

It’s very basic advice and if you combine it with some trial and error, it will usually get the job done, at least to a certain degree. But what if you want a blockbuster smash-it-out-of-the-park product?

Something that you can perhaps retire on? Then you’re going to have to upgrade your methods of product research and product creation. In fact, what you’ll need to do is focus on something called Customer Development.

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